People consume digital content on a daily basis. The latest trends clearly indicate that traditional marketing platforms are in decline and their place is being taken by digital marketing tools.

The use of social media for marketing purposes is posing a challenge in a number of areas for businesses. Some problems are more straightforward to resolve, others are more difficult to deal with. There are those for which the business is prepared, with effective scenarios ready to implement, but unfortunately there are also those that appear out of the blue, and, since advertising issues often require a rapid response at critical times, for example, immediately prior to launching a major advertising campaign, it is precisely in these latter cases that expert legal advice can prove decisive.

Whether it is a question of a prize draw or a campaign to launch a new product, we help you ensure your advertising, marketing and promotional activities are at the very heart of your business strategy.